A TXT record is text in free, human-readable form, that is associated with an Internet domain as a DNS record for one purpose or other. The most frequent use of a TXT record is to add your site to an Internet search engine or to an analytics platform, that provides info about the traffic to your Internet site. Creating such a record can serve as proof that you're the domain name owner and they'll provide the content you should include as the value when you set up the record. Another purpose of a TXT record is to confirm that an e-mail message is sent by the domain name owner and from a reliable hosting server - this is the so-called SPF protection, that helps prevent any electronic address created under your domain name to be forged and unauthorized people to send junk e-mail making it appear like it was mailed from your own mailbox. You can include any other info you want to be associated with your domain name in a TXT record as well.